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Consumers are embracing messaging in all its forms and in the enterprise space its areas such as two-factor authentication, notification and marketing that are driving the market. It’s also an unfortunate fact that with any significant form of digital interaction, fraudsters seek to exploit consumers with sharp practices. MEF's recent…
News

Global Mobile news round-up, June 14th

Find out the week’s top mobile stories from around the world.This week...  Facebook launches app that will pay users for their data, European mobile traffic mysteriously routed through China for two hours, 5G sign-ups outpace 4G’s launch in South Korea and much more.
Opinion

A Year of GDPR: Looking Back & To The Future

Michael Becker, co-author of the MEF consumer Trust Report reflects on the first year of the GDPR and takes a detailed look at the impact it has had across the ecosystem globally. May 25th marked the one-year anniversary of the GDPR (General Data Protection Regulation), a tsunami that washed on…
Syntonic co-founders Gary Greenbaum and Rahul Agarwal
Interview

Member Interview: Syntonic

MEFTV speaks to Syntonic co-founders Gary Greenbaum and Rahul Agarwal about getting carriers into the app economy, and their three new carrier services they announced at this year’s Mobile World Congress. “Mobile carriers are not participating in the ‘app-economy’, which is about twice the size of the mobile data business…

GDPR has re-kindled a debate. Internationally it has sparkled a series of similar frameworks. MEF members are engaging with the regulation and expanding on its interpretation. The post-GDPR period is proving to be an opportunity for some companies to build a competitive advantage.

At MEF the discussions has never been more lively than in the last few months – this moment is the opportunity to shape the future, to influence large players and regulators, to collectively re-design the framework of Trust, Data and Personalisation. Come and join the debate.

Dario BettiCEO, MEF

Organizations big and small should not be resigned to simply comply with the rules laid down by the GDPR and similar legislation. They should not be afraid to empower individuals and to give them control of their data. Rather, to thrive in the wake of GDPR companies should embrace change, adopt new systems, and overcome their challenges, and use this opportunity to re-configure their value chains, organizational systems, and business models, to innovate, and most importantly to refresh and forge new bonds with the people they serve.

Michael BeckerManaging Partner, Identity Praxis

GDPR is also becoming a gold standard worldwide. Many customers outside Europe are happy to know their data processed in Europe is protected by the provisions of GDPR. Other countries, such as India and Australia, are looking at GDPR as a model for their own future regulations.

Andrew BudCEO & Founder, iProov

Regulated businesses are more inclined to find and implement robust solutions to GDPR that will both stand the test of time and deliver upon the principles codified by the regulation. Yet one year on, silence rings out, action remains to be taken, and a lack of initiative means companies have failed, or at the very least are yet to adopt fulsome solutions to the GDPR.

Shawn BrownCEO, Trunomi

Accelerating your mobile opportunity

The Mobile Ecosystem Forum is a global trade body that acts as an impartial and authoritative champion for addressing issues affecting the broadening mobile ecosystem.  We work with our members to accelerate sustainable market growth that drives inclusion for all and delivers trusted services to enrich the lives of consumers worldwide.

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